Dictionary

Audio Logo

Sound Logo | Sonic Logo | Audio Signature | Audio Mnemonic

 

An audio logo is a short audio asset that reflects a brand in a melodic phrase, melody, or sound. Like a visual animated logo, the audio logo is acoustic signals of concise duration (typically between two and six seconds), which may be instrumental, synthetic sound effects, naturally sampled sounds or sung melodies of a few notes. In time, the audio logo may converge into a brand symbol that carries associations, helping to shape the brand image and function as a memorable link to the actual brand.

Read about an Audio Logo created by Sonic Minds here