How we work in the technology sector
Working with sound in the technology sector
Technology is everywhere, touching upon every thinkable aspect of our everyday lives. With companies from every other sector applying modern technology, the technology sector is seeing a continuous growth, with the further development of Artificial Intelligence, machine learning, software design and logistic systems. Yet, at the same time, there is also an increasing general desire for organicity, authenticity, personality and ‘human touch,’ within modern technology.
Therefore, we help brands within the technology sector to stand out and express their identity, philosophy and visions for the future; whether it’s through a personalized sonic logo to be used in commercials, or functional sounds to be used in products.
Usually, audio identities within the technology sector relies on contemporary and modern sounds, often with a focus on sound design, which can be implemented as functional sounds in products – just think of the Apple startup sound.