Sonic Mindset Podcast: Episode #1 – Words to Sound

Sonic Mindset is a podcast that dives deep into the fascinating world of sound. From the subtle nuances of audio branding to the groundbreaking innovations in product sound, we explore the ways in which sound shapes our experiences and perceptions. Join us for short, engaging episodes that are packed with insightful discussions and thought-provoking ideas. Our goal is to educate, entertain, and inspire you to think differently about the sounds that surround us.

With insights from Clinton Marrs (ASUS) and Drew Coughlin (Saffron Brand Consultants), our first episode delves into the art and strategy of transforming abstract words like “innovative” into powerful audio identities that leave a lasting impact. Follow along as they share their unique perspectives on the power of sound in branding.