“The Sound Design of Everyday Things – Why Only a Few Brands Get It Right”.

June 11th, 15:00 – 16:30 CEST.

Ever wonder why that car door click feels so satisfying, or why that annoying notification sound drives you crazy? Sound design is everywhere, shaping how we interact with everyday products. But most brands miss the mark.

Join our webinar and discover the secrets to crafting impactful sounds that elevate your brand and resonate with your audience.

What You’ll Learn

  • Master the UI Sound Design Process:
    We’ll break down the entire journey, from brainstorming sound concepts to seamlessly integrating them into your product. Learn how to create UI sounds that are functional, beautiful, and strategically placed.
  • Elevate Your User Experience:
    Discover how UI sound design goes beyond usability. Craft sounds that not only guide users but also make your product more enjoyable, memorable, and emotionally impactful.
  • Unlock the Power of Different Sounds:
    Dive deep into the various types of UI sounds, from subtle confirmations to celebratory chimes. Understand their specific uses and discover how to choose the perfect sounds that resonate with your target audience.
  • Streamline Your Team’s Workflow:
    Learn strategies for effectively managing and implementing UI sounds within your team. Gain practical tools to improve collaboration, ensure consistency, and boost efficiency.

About the presenters

Frederik Max is a sound designer from Holstebro, Denmark. With a keen ear for sonic aesthetics, Frederik has made a name for himself as a specialist in product sounds and game audio, having worked on several successful video games and products over the years.

Although Frederik’s background lies in jazz guitar and composition, his journey eventually led him to explore the realm of sound design. Since then, Frederik has lent his talents to a range of video game projects, ranging from small indie games to big AAA productions. Additionally, he has collaborated with brands to create distinctive product sounds and audio identities. Through continuous growth and a relentless pursuit of excellence, Frederik has mastered his craft, consistently captivating audiences with immersive soundscapes that bring virtual worlds to life.
Frederik Max Creative Lead & UI Sound Specialist, Sonic Minds
Karsten boasts over 15 years of experience in audio branding, having advised clients across the globe. His contributions can be found in books, and he has lectured at Denmark’s Audio Designer education program. Karsten is a sought-after keynote speaker on the subject and is widely recognized as an expert in the field of audio branding.
Karsten Kjems CEO, Sonic Minds

Register now