EatMyBill & Sonic Minds
EatMyBill is an app that makes it easy for users to pay for parking tickets and other fines. The company wanted to strengthen the new brand and user experience with a unique interaction sound that EatMyBill would be remembered and recognized upon by customers.
Why Invest in Good Sound Design for Products Like EatMyBill Did?
Because your brand and product are not any better than the sound and music it exposes to the user.
Our interaction with apps is immensely growing. And so is the amount of sounds that we are exposed to daily. To create a seamless user experience, the app’s interaction sounds must generate meaning and value; otherwise, it will be perceived as noise and, in worst-case, devaluate the brand and user experience.
Words From EatMyBill
We wanted to create a unique “completion” sound for our app. We know how vital role sound has on the UX and wanted to create a sound that both stood out and could function as our audio logo. The collaboration with Sonic Minds is very professional, and we were impressed with the process and extremely satisfied with our new sound
Allan Sønderskov Darré, CEO and Founder, EatMyBill